In a market where price once dictated loyalty, Pakistan’s digital shoppers are starting to re-evaluate their choices. Over the past few weeks, a dramatic shift has been underway. Temu, once known for its ultra-low prices and viral appeal, has lost its pricing edge, and with it, a key part of its consumer base.Recent taxation changes…

There’s a certain kind of brand that doesn’t just enter the market quietly. It storms in, hijacks every screen in sight, blasts neon sale banners in your face, and sets up camp in your brain. That, in a nutshell, was Temu. You didn’t discover Temu. Temu discovered you. You could be googling your cousin’s wedding…

Bank Alfalah has introduced a new installment plan for Zero smartwatches and earbuds, offering 0% markup for up to 6 months through its SBS (Smart Buy Scheme) for credit card holders. The offer includes a range of wearable and audio devices, with extended payment options available for up to 36 months. Product Range and Pricing…

When Temu entered the Pakistani market, it arrived with the ambition of a tech giant on a mission to disrupt. With a flood of ads across TikTok, Facebook, and Instagram, the platform promised rock-bottom prices, cashback games, and deals that created a sense of urgency for shoppers across the country. For a brief moment, it…