• As Pakistan counts down to the New Year, Daraz Pakistan has announced 1.1 ‘The #1 Sale’, a five-day shopping celebration designed to kick off 2026 with standout value across electronics, fashion, beauty, lifestyle and everyday essentials. The sale goes live at 8:00 PM on 31 December 2025 and runs till 5 January 2026, giving customers…

  • Temu’s Deceptive Model: Destabilizing Pakistan’s E-commerce

    When Temu entered Pakistan in late 2024, it launched an all-out digital advertising blitz and dangled prices so low they seemed implausible, convincing millions of consumers they could “shop like a billionaire.” Within months, the platform had hooked buyers, squeezed local competitors, and driven a surge in downloads. But, as with most offers that appear…

  • The Competition Commission of Pakistan (CCP) has recommended that the Pakistan Telecommunication Authority (PTA) ban e-commerce platform Temu, in what is being described as one of the most significant regulatory interventions in the country’s digital commerce sector. The move comes amid mounting complaints from local business groups and consumer rights advocates that Temu’s entry into…

  • In a market where price once dictated loyalty, Pakistan’s digital shoppers are starting to re-evaluate their choices. Over the past few weeks, a dramatic shift has been underway. Temu, once known for its ultra-low prices and viral appeal, has lost its pricing edge, and with it, a key part of its consumer base.Recent taxation changes…